Posted by Eartha WIlliams
Tagged: promotion, marketing, artist, musician
Posted on 26 January 2012

Shout it from the rooftops:-
As a creative person, it is important to think positively about your work and your talent. This positivity can then be put across to potential fans, promoters and media moguls, to management professionals and to the creative industry. The fact is, many of us find it difficult to sell ourselves through face to face communication, but luckily this is not the most important ability to master!
The Spider’s Web:-
Networking is a very important part of promoting yourself. Imagine you are a spider who wants to build a web. The first weave of your web are your family and friends. The flies are your opportunities. To catch the flies you need to build a big web, so these connections are important in getting your work seen, heard and talked about.
Remember that getting ahead is often about who you know, and with the help of modern technology and viral marketing it is easier than ever to connect with people. But it is very important to be as self-sufficient as possible, and only rely on people who have proven abilities, and whom you absolutely trust.
Socialising:-
Social networking is a great way to promote yourself online and create your very own fan-base. Upload videos of your work, images, mp3 files etc. so that people can see what you have to offer and you can keep them updated with your latest activities. By creating an online presence you are allowing yourself to be contactable, and you never know who may approach you with an offer to get to the next step in your journey. Whether you are a musician or an artist, it is important to go to other events and socialise with like-minded people. You may meet someone you could work with, or someone who is willing to help you in return for promoting their work.
Remember:-
Every piece of work you show/make available online will be representing you so don't put your unfinished work out there for the world to see.
You may get some negative responses and feedback, but take this all in your stride and keep in mind that you are actively pursuing your dream, so unless it can be seen as constructive criticism then just ignore it.
To learn from some professionals and meet other creative people, why not attend Urban Academy sessions and make that first step in your journey...